Expression for Growth

Why 2025 Will Be the Year of ‘Unlearning’

Written by Expression for Growth | Dec 4, 2025 8:17:00 AM

 Everyone is talking about learning new skills for the future of work. But here’s the uncomfortable truth: the biggest challenge isn’t learning more, it’s unlearning what no longer serves us. 

The Problem with Clinging to the Past
We’ve all seen it. Teams still using outdated sales playbooks. Leaders relying on command-and-control styles. Managers measuring success with yesterday’s metrics. These behaviours aren’t just old-fashioned; they actively block progress.

In 2025, speed of change will be the norm. AI, shifting markets, hybrid work, and new customer expectations demand agility. And agility doesn’t come from adding more on top. It comes from letting go of habits, processes, and mindsets that slow us down.

What Unlearning Really Means
Unlearning isn’t about forgetting everything you know. It’s about challenging assumptions, questioning defaults, and replacing outdated approaches with better ones. For example:

  • Moving from “tell and sell” to listen and co-create in sales conversations.
  • Replacing “meetings for updates” with meetings for decisions and action.
  • Shifting from “manager as expert” to manager as coach.

Why 2025 Is the Tipping Point
The pace of technological and cultural change has made unlearning non-negotiable. Those who cling to old ways will find themselves increasingly irrelevant. Those who embrace unlearning will be free to adopt new behaviours faster and perform at their best.

How Organisations Can Embrace Unlearning
To make unlearning part of your culture, focus on:

  • Psychological safety: create space where people can admit, “I don’t know anymore.”
  • Role modelling: leaders showing vulnerability and letting go of old habits first.
  • Practice and reflection: building routines where teams experiment, review, and adapt.

The winners of 2025 won’t just be great learners — they’ll be great unlearners. The question is: what do you and your organisation need to let go of to thrive in the year ahead?