Expression for Growth is proud to announce a significant achievement alongside our client Acosta Europe, winning not one, but two Gold Awards at the prestigious Brandon Hall HCM Excellence Awards 2024.
We have been celebrated in the following categories:
These awards are a testament to the collaborative effort and commitment to excellence in building world-class commercial capability.
The Programme: Driving Lasting Behavioural Change and Sales Excellence
The journey began in 2020, when Acosta Europe sought to close critical skills gaps across their commercial teams while fostering a culture of accountability, growth, and innovation. Partnering with Expression for Growth, they implemented a robust training framework that included our Precision Selling and Precision Thinking programmes. These solutions focused on elevating storytelling capabilities, driving proactive client engagement, and enhancing commercial performance across teams.
Delivered over 12 months through a blended approach—including online-facilitated sessions, in-person accreditation, and self-directed learning through our GROW e-learning platform—the programme has made a transformative impact. The focus was on equipping participants with practical tools to align client needs with business goals, ultimately boosting both customer satisfaction and revenue.
Outstanding Results: A Culture of Excellence and Collaboration
The programme has driven significant business outcomes, including strengthened client relationships, improved cross-functional collaboration, and a culture of continuous learning. The introduction of structured selling techniques and strategic thinking processes has allowed Acosta Europe to achieve measurable growth, enhance client engagement, and empower teams with lasting, impactful skills.
Client Perspective: A Commitment to Excellence
Ian Forshew, Group Managing Director at Acosta Europe said, "We are thrilled with the success of these programmes... Expression for Growth has played a crucial role in embedding winning habits and ensuring our teams are not only equipped with commercial skills but are also confident in their ability to deliver results consistently."
About the Brandon Hall Awards
The Brandon Hall HCM Excellence Awards recognise organisations that have successfully deployed programmes, strategies, modalities, processes, systems, and tools that have achieved measurable results. The awards are highly regarded in the learning and development industry for showcasing innovative solutions that drive impactful change.
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